Author: Beach Town Bums

Design/ Web/ illustration/ Inbound Marketing


Of Mountains & Printing Presses

The goal of this new editor is to make adding rich content to WordPress simple and enjoyable. This whole post is composed of pieces of content—somewhat similar to LEGO bricks—that you can move around and interact with. Move your cursor around and you’ll notice the different blocks light up with outlines and arrows. Press the arrows to reposition blocks quickly, without fearing about losing things in the process of copying and pasting.

What you are reading now is a text block the most basic block of all. The text block has its own controls to be moved freely around the post…

… like this one, which is right aligned.

Headings are separate blocks as well, which helps with the outline and organization of your content.

A Picture is Worth a Thousand Words

Handling images and media with the utmost care is a primary focus of the new editor. Hopefully, you’ll find aspects of adding captions or going full-width with your pictures much easier and robust than before.

Beautiful landscape
If your theme supports it, you’ll see the “wide” button on the image toolbar. Give it a try.

Try selecting and removing or editing the caption, now you don’t have to be careful about selecting the image or other text by mistake and ruining the presentation.

The Inserter Tool

Imagine everything that WordPress can do is available to you quickly and in the same place on the interface. No need to figure out HTML tags, classes, or remember complicated shortcode syntax. That’s the spirit behind the inserter—the (+) button you’ll see around the editor—which allows you to browse all available content blocks and add them into your post. Plugins and themes are able to register their own, opening up all sort of possibilities for rich editing and publishing.

Go give it a try, you may discover things WordPress can already add into your posts that you didn’t know about. Here’s a short list of what you can currently find there:

  • Text & Headings
  • Images & Videos
  • Galleries
  • Embeds, like YouTube, Tweets, or other WordPress posts.
  • Layout blocks, like Buttons, Hero Images, Separators, etc.
  • And Lists like this one of course 🙂

Visual Editing

A huge benefit of blocks is that you can edit them in place and manipulate your content directly. Instead of having fields for editing things like the source of a quote, or the text of a button, you can directly change the content. Try editing the following quote:

The editor will endeavor to create a new page and post building experience that makes writing rich posts effortless, and has “blocks” to make it easy what today might take shortcodes, custom HTML, or “mystery meat” embed discovery.

Matt Mullenweg, 2017

The information corresponding to the source of the quote is a separate text field, similar to captions under images, so the structure of the quote is protected even if you select, modify, or remove the source. It’s always easy to add it back.

Blocks can be anything you need. For instance, you may want to add a subdued quote as part of the composition of your text, or you may prefer to display a giant stylized one. All of these options are available in the inserter.

You can change the amount of columns in your galleries by dragging a slider in the block inspector in the sidebar.

Media Rich

If you combine the new wide and full-wide alignments with galleries, you can create a very media rich layout, very quickly:

Accessibility is important — don’t forget image alt attribute

Sure, the full-wide image can be pretty big. But sometimes the image is worth it.

The above is a gallery with just two images. It’s an easier way to create visually appealing layouts, without having to deal with floats. You can also easily convert the gallery back to individual images again, by using the block switcher.

Any block can opt into these alignments. The embed block has them also, and is responsive out of the box:

You can build any block you like, static or dynamic, decorative or plain. Here’s a pullquote block:

Code is Poetry

The WordPress community

If you want to learn more about how to build additional blocks, or if you are interested in helping with the project, head over to the GitHub repository.

Thanks for testing Gutenberg!



Robert Hanley Tortora, Co-Founder, Lead Designer, President of RedesignMe / a proud Gregg Housh team member [McGuffin Industries]

Robert Hanley Tortora, Co-Founder, Lead Designer, President of RedesignMe  [McGuffin Industries]

robert tortora personal logo

my personal “The Designer” signature-logo – First discovered in 1987 – my very first design

Dustbunny Creative – design blog  – RedesignMe

My name is Robert Tortora,

but I don’t feel like I design as Robert.

dustbunny777 ] is my design moniker, i use a moniker for branding purposes. setting up a brand for myself as a design-entity and a designer-with-a-voice by going with anything other than unremember-able


as my mid-to-late 20’s lurched into my 30’s being an artist of the nomadic sort I embraced the new way living which was being called living as an Ultra-Modern-AMERICAN-Digital Nomad-

” Dustbunny Creative 


was the name of my ‘shop’ for all those years, humbly offering  creative digital services, and good prices.

NOW –  in honor of my old business,

dusty,  wild  western    Dustbunny Creative

you are now the Official Blog of


my blog.  please subscribe.

welcome back anyone returning,

(this blog had once had a fair amount or readership. )




Research Wormholes: App vs App + Google Work + Adobe Creative Suite



As a huge fan of to do list apps, i am not super into Google Works, they do have a template which is slightly awkward but works just fine. So i am trying my best to stay within the Google Work environment and not go into my my most treasured to list app ‘todoist’ which i have been loyal to for nearly four years most likely.

Compiling a huge list of my tasks which hit into the 60th row on Google Sheets file, but really its all full of things which i love doing. There is some of it all, research, design, SEO research and formulations of future conflagrations involving all my skills combined into one fire hopefully bad ass enough to burn us all rich. Actually, just doing well at my job is enough for me. One thing at a time. Getting rich sounds like a terrible lot of hassle really right now.


As my new roll involves social media management in some form, although how much so is most likely in flux dendpending on who comes into the team. But for now, i am riding those whales through waters of comments and news feeds. Now, Hootsuite i began to get up and running. I will look forward to launching it full.

i had to sign up for hootsuite’s free plan (REMEBER TO CANCEL BEFORE AUG1) – actually i think i’ve just found the perfect excuse to use my Google Calander App. Mark that down so I’m not staying paying hootsuite wasted money should they turn out not to be our thing.

That said Hootsuite really seems the time saver, i need to gather all sisal media apps so i can really see that baby unleashed in full fury. Im excited about timing posts and such, also for timed posts remember peak search times and use times should easily be researchable.


So that lead me over to Adobe to make sure all my gear is polished and shiny, i created my own Adobe subscription realizing that my teaching experience while working at The Learning Pad was enough to pass their qualification standard. Really, the only reason they allow student, etc, is because Adobe is a good company. They have policies which are decent, often releasing free versions of older releases of their programs.And look if i could afford $50/mo for Adobe i would pay them that, their services are far more valuable, the day when i have the ability to switch from instructor plan to regular plan will be one i am proud of. However, instructor as I have moonlighted in my past, and may again, who knows, I gladly will blog my worth about their programs to cover any fuzzy lines of bad-business practices.

So my new Adobe Creative Suite Subscription is more exciting than Id expected. Now i am downloading some new app simply called Creative Cloud. From my few seconds of looking into it, I guess it was enormous Adobe juggernaut, featuring the full girth of the Creative Sutie which is the most major staple of all designers tools, and this appears as if it isn’t changing anytime i can predict.

While waiting for my Adobe Nuclear Payload of awesome to fully form out of the ether and load up into my computer so that its guts can be opened and the full beauty of all its graphic designy shiny parts and intricacies will be spread out before me like some normal labyrinth of adobe program, only perhaps 8 times as large! Oh the fun I am going to have fiddling around with whatever the hell Adobe Ink and Slide is, or what i have already fell face first into, Adobe BeHast, which is next little social media app of its own, built off Adobe’s site. Mostly for media and designers of whatever sort, i found it took maybe around 30 minutes to begin transferring my portfolio from the labyrinth of folders on my hard drive onto the nice portfolio behast has already built in, which is also quick and easy. So i managed in that same time to create a beginning for me entrepneroal design, web, and seo business which i has been running since 2006, that makes Dustbunny 10 years old!


So this seems a decent way to put dustbunny together a bit since its own site is still fully taken apart and now ignored since My gene solutions has me quite busy enough for the moment!  I linked over to my partner in dustbunny the effervescent shannyn lynn. hopefully she will notice it. Also now that i have a shiny new Adobe account i will of course share my programs with her, who has had literally nothing to work with as she has her full focus on the gift of new motherhood and birth of her beautiful amazing little baby girl whose eyes are unreal. So hopefully in her free time she can mess around now fully accessing all of Adobe Suite.

Looking forward to tomorrow, today was hell day. Talk to you soon, thanks for reading my new blog






Google Work for Project Collaboration

Project Collaboration is the my favorite aspect of this industry. My favorite nature of the industry. Now, for the first time i have the opportunity to use the environment of Google Work for Team-Driven Project Collaboration Its the best, that working together inspired feeling is more beloved by me than any other feeling i can think of right now, not that I’m trying at all, i don’t really want to think about anything besides optimizing my usefulness towards teamwork.. I had expected us to use some basecamp sort of arrangement, but was pleasantly surprised to see My Gene Solutions conducts everything in the Google Work environment.

So over the past few days Ive gotten the hang of Google project environment, newsflash, theres not much to it. I have decided already that Google Work is a fairly great project management platform, especially because Google worms its way into somehow integrating itself into everything, so thats nice as long as you are too bust to stop and think about it too long. Not really sure what advantages there would be to go with anything except Google Work. As i build social media and download and launch other digital marketing related apps i am so grateful to see how Google just makes all programs with their separate environment now all feel linked in a way far superior to other project environments I’ve worked with or studied.

My (new, yes i am into ‘vintage’ phones) iPhone 5 was gifted by my ma & surprised me when she told me how she had sprung the extra bucks for bonus memory, which is nice. Now that i have this insanely powerful new (iPhone 5) i want to weird Google Work on full power! Power up the light saber! i have the thing loaded to the teeth! – Yes, I’ve downloaded and set up all apps relating to Google Work. My ability to now be fully integrated into project environment while i am away from my computer feels very powerful. Was it too much? I did turn my phone off because Google Hangouts wouldn’t cease its endless chirping (NOTE: you can uncheck notifications in the app and in Gmail) keeps me always integrated and never out of reach. My phone has become my note pad, I much prefer taking notes on it, outside on a walk or pacing around or having a smoke. Also my notes recorded onto Google Docs/ Sheets is easily sharable/ editable with a member of the team or the entire team.

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